Guest Goods
Retail Media Sampling
Guest Goods offers CPGs a breakthrough way to sample and advertise, blending the precision of retail media with the impact of in-home trial. By placing products directly into the hands of travelers, brands reach the right buyer at the perfect moment—when they’re relaxed, open to discovery, and in a purchase mindset. Every guest interaction is tracked through QR code scans and follow-up purchases, enabling closed-loop reporting that proves ROI. And unlike traditional sampling or in-store displays, Guest Goods extends the relationship beyond the stay, allowing brands to retarget guests digitally for even higher conversion rates. The result: more efficient spend, stronger brand recall, and superior return compared to legacy tactics.
How it Works
Getting started with Guest Goods is simple and cost-efficient. Brands sign up and pay a low slotting fee to secure placement in curated Airbnb welcome baskets—delivering trial directly into the hands of qualified consumers in real homes. Each product sample includes a branded QR code that links to the website or landing page of your choice, making it easy to capture intent, build first-party data, and guide shoppers down the path to purchase. Every scan and purchase is tracked, giving you closed-loop reporting on performance and ROI. After their stay, guests can be retargeted with digital ads to drive repeat purchase, maximize brand recall, and strengthen loyalty. Guest Goods turns every Airbnb into a mini retail media channel—providing targeted trial, measurable conversion, and ongoing engagement at a fraction of the cost of in-store sampling or traditional campaigns.
Get In Touch
Email Us: team@guestgoodsco.com
Call Us: (212) 202-7311